Keyword Relevancy and Keyword Density
Keywords are a super fast way for the " web bots " and "web agents"to find your topic. But just having these words in the code of your page isn't enough - they're just clues, telling the search engines where to start looking. Keyword metafiles are search engine shorthand!
Keywords occur in the code AND on-page content - the more keywords in your text copy that match the keyword metafiles, the greater the " keyword density" - see below -
See how the keywords in your code interact with the keywords on your page:
Below is a sample set of keywords as they would appear in the source code:
Sample text content that would be visible to the site visitor (keywords in BLUE):
Whether it is Google, Yahoo, MSN Live or any other web search engine you are tailoring your targeted advertising to you need keywords in your text copy. The combination of keywords in your metafiles and text copy is the factor that creates keyword density - and keyword density is what gets you on the Search Engine Results Pages. That is what this is all about - targeted advertising appearing on SERPs!
Presently keyword errors and poor web page titles and web page descriptions are the most common cause for falling page rank.
Search-Engine-Upgrade.com can optimize your site for maximum possible page rank, using this and many other "tune-up" techniques we are very familiar with.
How do I choose the right keywords?
Keywords must respond to a search query like an answer to a question.
- Search Query - How much is that doggy in the window?
- Keywords - "Doggies in a window - free!
The less variety of subjects on a single page the more you can place the same relevant keywords ( within reason) — hence, the greater the " keyword density".
How do I pick the keywords on my list that most optimize my page text copy?
Keyword Density Tool - Check the keyword density of your site's pages before submitting.RELEVANCY: Yahoo and Bing put great value on keyword relevancy. That is, keywords in the meta section MUST be relevant to page copy. less relevancy, less chance of your site displaying.
They have to relate to your product or organization, so write down the most important keywords (delete "the", "and", etc like above) and use the free Google tool below to find the popularity of the words or phrases. It will give you a list of many combinations of your words and how many times they are regularly searched.
You can't increase page rank by using popular keywords that have no relevancy to your page. It will actually hurt your page rank.
We will do the rest. We will create the code "under the hood" that will tie all of this together and make your web site "search friendly".
